Dissatisfied Customers + Word of Mouth = Marketing Gone Bad
byThe worst possible thing you can do is to slight someone else at the expense of convenience. The result is bad publicity, regardless of…
Marketing
Social Media Marketing Without Brand Awareness Can Kill You
bySocial media marketing can be very effective if done the right way, but if it backfires, the fallout can be pretty undesirable. Such was…
I Am Clueless About Your Product. Sell it to Me Correctly.
byOne of the biggest mistakes you can do is use terminology that goes over the heads of your prospective clients. Time and time again…
Marketing Spam the Facebook Way
byHere’s a way to market on Facebook: group invitation spam. Am I happy about this? Not at all.
Google: Too Many Ads, Too Little Real Estate
byGoogle moves to newspapers, while my generation is moving away to newspapers and is going online.