How to Spice up Your Social Media Strategy in 2011
byThis is a guest post by Jennifer Mattern. Is your company’s social media strategy really working? Could it stand for some improvement? Whether you…
Marketing
Why Most People Fail in Social Media
byTools are a wonderful part of today’s information age, but if you’re going to use “social networks” or that thing we call “social media,”…
11 Common Mistakes That People Make With Their Personal Brands
byThis is a guest post from James Adams. People often brand themselves as an expert in a field or an authority on a topic,…
What You Can Learn About Social Media Marketing from TLC
byBecause a Flickr photo and tweet I posted eventually was responded to, I debated posting this altogether. However, the lack of follow-through was unsettling…
3 Golden Business Rules for Social Media Engagement
byIf you’re doing social media for your business, there’s nothing better than to do it right. Many companies partake in this “shiny toy syndrome”…