Why You Should Have a Secondary Twitter Account
byAs we know, Twitter is an incredibly powerful platform and enables businesses and individuals to build strong relationships with customers and peers. I, too,…
Business
A Brief Introduction to The New Community Rules: Marketing on the Social Web
byAfter years of trial and error and months of writing, The New Community Rules (O’Reilly link | Amazon link) has been released, and I…
Zicam and the Reputation Management Fiasco
byAwhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne. It was then that two friends suggested Zicam…
Best Internet Marketing Blog Posts of 2007
byLast year, I ended 2006 with a great (and still pertinent) list of blog posts and articles that I felt were really the best…
I Am Clueless About Your Product. Sell it to Me Correctly.
byOne of the biggest mistakes you can do is use terminology that goes over the heads of your prospective clients. Time and time again…