The Importance of Networking on the Internet
byThis post is a little personal in nature, but I’m sure if you read through the end, you’ll enjoy reading this story as much…
Why Customer Service Should Be in Your Social Media Marketing Strategy
byIf you’re reading this article, it should be clear to you that people use social media — like this very blog post — as…
A Brief Introduction to The New Community Rules: Marketing on the Social Web
byAfter years of trial and error and months of writing, The New Community Rules (O’Reilly link | Amazon link) has been released, and I…
Announcing the Newest Social Media Prince
byMany of you have asked where I’ve been over the past few months. I recently wrapped up writing a book on social media marketing…
When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy
byMy husband Brian, who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on…