Does Social Media Have an Impact on Today’s Journalism? You Tell Me.
byAs I become more and more immersed in the world of social media, I begin seeing how it’s not just me; social media is…
Opinion
Dissatisfied Customers + Word of Mouth = Marketing Gone Bad
byThe worst possible thing you can do is to slight someone else at the expense of convenience. The result is bad publicity, regardless of…
Social Media Marketing Without Brand Awareness Can Kill You
bySocial media marketing can be very effective if done the right way, but if it backfires, the fallout can be pretty undesirable. Such was…
Is There a Tipping Point in Social Media?
byEver since I was a pre-teen (it’s really been that long), I was immersed in social media to some extent. From chat rooms to…
MySpace and Facebook: A Social Class Divide?
byA recent study performed by Ph.D. student danah boyd and covered by BBC News has determined that there is a “sharp division along class…